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ConceptHome applianceInteriors
An appliance placed in the home it is sold for
Room scenes for a home appliance brand
- Client
- Concept, home appliances
- Role
- Art direction and AI imagery
- Year
- 2026
- Deliverables
- Product shot plus interior scenes
The challenge
Appliances are bought once and they have to look right in the room, not just work.
The problem
Interior photography is expensive and location-bound, so most brands ship a cut-out product and leave the buyer to imagine the rest.
The solution
The same unit dropped into rooms that match the market, a period living room, a kitchen and an open-plan space, with the scale, the shadow and the floor reflection kept believable.
The result
Scenes the brand can use per market and per room type, produced from one product reference.
